A primeira agência
de marketing 24/7
que nunca dorme.

Plataforma SaaS multi-tenant que substitui agência de marketing tradicional para PMEs, agências e freelas brasileiros. Combina IA (geração de conteúdo + decisão + execução), integrações de canal (IG, WA, FB, in, TT, YT, e-mail) e CRM/BI em um único produto.

A stack moderna brasileira de mais alto leverage.

Schema base · 18 tabelas iniciais.

Multi-tenant por workspace_id. RLS em todas as tabelas. Soft delete por deleted_at.

-- core
workspaces       (id, slug, name, plan, niche, created_at, deleted_at)
users            (id, email, name, avatar_url, created_at)
memberships      (workspace_id, user_id, role)  -- owner, admin, editor, viewer

-- brand
brand_kits       (id, workspace_id, name, palette_json, fonts_json, voice_json)
brand_assets     (id, brand_kit_id, type, url, tags[])     -- logos, fotos próprias

-- content
content_items    (id, workspace_id, brand_kit_id, title, type, status, scheduled_at,
                  published_at, copy_json, slides_json, viral_score, parent_id)
content_versions (id, content_item_id, version, snapshot_json, created_by, created_at)
content_metrics  (id, content_item_id, channel, reach, ctr, saves, leads_generated)

-- ai
ai_jobs          (id, workspace_id, type, provider, model, status, input_json,
                  output_json, cost_credits, latency_ms, error)
ai_assets        (id, ai_job_id, url, kind, prompt, refs_json)

-- crm
leads            (id, workspace_id, source, channel, status, score, name, email,
                  phone, last_interaction_at, value_estimated)
conversations    (id, workspace_id, lead_id, channel, status, last_message_at)
messages         (id, conversation_id, from, body, attachments_json, sent_at)

-- ops
campaigns        (id, workspace_id, name, channel, budget, status, kpis_json)
proposals        (id, workspace_id, lead_id, html, status, sent_at, accepted_at)
automations      (id, workspace_id, name, trigger_json, steps_json, runs_count)

-- billing
subscriptions    (id, workspace_id, plan, status, credits_used, credits_quota, renews_at)
invoices         (id, workspace_id, amount, status, paid_at, stripe_id)

Cada usuário pode estar em N workspaces.

-- exemplo de RLS policy
create policy "users access own workspace data"
on content_items for all
using (
  workspace_id in (
    select workspace_id from memberships
    where user_id = auth.uid()
  )
);

Async-first, com camada de abstração.

8 canais com prioridade clara.

Stripe BR + PIX + créditos elásticos.

// modelo de créditos
plan.credits_quota_per_month   // ex: PRO = 12.000 créditos
plan.allow_overage             // PRO = sim, ao R$ 0,03/crédito extra
subscription.credits_used      // contador resetado mensalmente
subscription.credits_purchased // pacotes extra (rollover 90 dias)

// custo por ação
flux_pro_image         = 4 créditos
claude_completion_1k   = 1 crédito
video_15s              = 40 créditos
voice_clone_minute     = 5 créditos

12 routers organizados por domínio.

// app/server/routers
content.create             input: { brand_kit_id, type, brief }
content.list               input: { status, channel, range }
content.publish            input: { content_id, channel, schedule_at }
content.get_versions       input: { content_id }
content.revert             input: { content_id, version }

ai.generate_image          input: { prompt, refs[], style, brand_lock: bool }
ai.generate_carousel       input: { brief, slides_count, template_id }
ai.generate_video          input: { brief, length_s, style }
ai.regenerate              input: { ai_job_id, edits: { mask, prompt } }

leads.create               input: { name, email, phone, source }
leads.update_status        input: { lead_id, status }   // hot/warm/cold/won/lost
leads.score                input: { lead_id }            // IA calcula 0–100

conversations.list         input: { channel, status }
messages.send              input: { conversation_id, body, attachments }
messages.suggest_reply     input: { conversation_id }    // IA sugere resposta

campaigns.create           input: { name, channel, budget, goals }
campaigns.metrics          input: { campaign_id, range }

billing.create_checkout    input: { plan, billing_cycle }
billing.buy_credits        input: { pack_size }
billing.cancel             input: { confirm }

bi.dashboard               input: { range }
bi.recommendations         output: AI insights[]

workspace.create
workspace.invite
workspace.switch

3 fases · 10 meses até produto comercial.

Os 6 riscos que podem matar o produto.